I trend to think about design, not only as a creative activity, but also as a discipline that can make a real impact in people’s and Earth’s life. In our daily life as humans we interact with products all the time, so it is fair to think that the more interesting those products are, the more interesting our lives will be.

Following this philosophy, in early 2023, after some years working on the industry, I founded a studio in Barcelona. Products tell stories or take part within them, that is why our design perspective focuses on generating products that are honest, kind and easy to understand.

There is another detail in relation with design that has been mentioned, planetary impact. All designers have the duty and responsability of trying to design everything as respectful as possible, not just to people, but also to environment.

Pablo C.